In an era dominated by centralized platforms and algorithm-driven content, the open web's foundational principles of diversity and user autonomy have been overshadowed. John O'Nolan, founder and CEO of Ghost.org, will explore how Ghost is integrating ActivityPub to reconnect with the open web's ethos. This session will delve into the motivations behind adopting ActivityPub, the technical journey of embedding it into Ghost, and the anticipated impact on publishers and readers. Attendees will gain insights into the challenges and triumphs of this integration and understand Ghost sees the evolution of independent media and networked publishing. Key Takeaways: - Understanding the significance of ActivityPub in journalism and publishing - Insights into Ghost's strategic and technical approach in integrating ActivityPub. - The anticipated benefits for publishers and readers within the Fediverse. - A vision for the future of open, interconnected web platforms.