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Free is a Lie

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Title
Free is a Lie
Subtitle
The problem with consumer technology today and how to fix it.
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170
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CC Attribution - NonCommercial - ShareAlike 3.0 Unported:
You are free to use, adapt and copy, distribute and transmit the work or content in adapted or unchanged form for any legal and non-commercial purpose as long as the work is attributed to the author in the manner specified by the author or licensor and the work or content is shared also in adapted form only under the conditions of this
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Abstract
It’s time for a design revolution in open technology. Companies like Google and Facebook that dominate the Internet promise us free services in exchange for the right to watch and study us; to mine and farm us. Like quarries, like livestock, we are natural resources to be exploited in a brave new digital world of corporate surveillance that threatens our most fundamental freedoms. There are open alternatives but they are too difficult for most of us to use. It is time to bring design thinking to open source and build beautiful, seamless open consumer products that are easy to use and which respect our fundamental freedoms.