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"Digitizing Cultural Heritage and its Innovative Usage" - Introduction to theme

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"Digitizing Cultural Heritage and its Innovative Usage" - Introduction to theme
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CC Attribution 3.0 Germany:
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Transcript: English(auto-generated)
Yes, I would start by making a very bold claim that we are living in a new condition. And this new condition could be called, for lack of a better term, the digital condition. At least this digital human condition, of course, has many facets and can be described and defined in various ways.
But in most general terms, at least in my mind, this idea refers to historically new possibilities for constituting and connecting various human and non-human actors. And it is not limited only to digital media,
but rather appears everywhere as a new relational paradigm that alters the realm of possibility for numerous actors. But from a cultural perspective, which will be our perspective today, this new digital condition is redefining most of our cultural practices
and our relations with the cultural heritage. Of course, I don't have time and I don't want to steal it from our speakers to elongate this new cultural digital condition. But let me just point out a few key aspects as I see it.
First, this new digital condition brings along a datafication of culture. But datafication, I mean the transformation of all cultural phenomena into a data format and thus quantifying them.
More specifically, the datafied culture refers to the situation where almost all cultural practices can be transformed into and analysed in terms of digital cultural data. The second feature of our new cultural landscape is its algorithmicity.
It is characterised, in other words, by automated decision-making processes that reduce and keep shape to the accumulation of information by extracting information from the volume of data produced by machines. There seems to be no doubt that all our digital cultural practices
are increasingly affected by data-based algorithms, giving rise to a new kind of algorithmic culture. The third aspect, in my mind, of contemporary culture situation is the platformisation of cultural production. In other words, the penetration of economic and infrastructural extensions
of online platforms into the web, affecting the production, distribution and circulation of cultural content. And finally, of course, there is true domain open, we are witnessing the massive digitisation of culture.
And as said, I believe this will massively redefine our relations with the past cultural materials. This last fourth aspect of our new digital cultural condition is, of course, the main topic of our seminar or symposium today. Of course, the digitisation of culture has been probably
one of the most widely discussed and explored topics over the recent years. And there is probably no single European country who is not launching massive programmes for digitisation of cultural heritage. However, what has been discussed much less
is the question how to use and analyse this increasing amount of digitised culture. And this makes this particular symposium, I think, particularly important. Because it's not only about reporting new achievements in digitising cultural heritage, but it's also about its innovative uses.
And in my opinion, this is indeed one of the main challenges facing our societies. How to use, how to make sense of this great mass of digitised cultural heritage.
Of course, first, we need some clever, innovative applications how to use this data, how to, in a way, reactilise our cultural heritage in this digital condition,
in sense of various pedagogical, artistic, public and other uses of cultural heritage in digitised forms. But secondly, and this comes closer to my own personal academic interest, we are challenged by the question how to analyse, how to make sense of this digitised cultural heritage.
How to apply new research tools and methods of analysis on this data. And I'm glad to say that with this aim in mind, we established recently a new cultural data analytics research centre in Tallinn University, an open lab of cultural data analytics.
And we hope very much this is going to be one of the leading centres of cultural analytics in the Western world.