Visualisations of mathematical simulations play an important role in the communication of research results. However, in most cases simulation data is shown in publications either as snapshots or as supplemental videos. Either way, the full potential of visualized simulations is not exploited. This talk will show how the TIB AV-Portal supports researchers to uncover the hidden potential of visualisations such as simulations and animations and how this can help to increase the impact of their publications.