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The Shape of Things to Come

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We humans co-evolve with our tools. This is an ongoing dynamic with key inflection points throughout history, such as the move to agriculture, and the Industrial Revolution. We’re in another major inflection point now, focused on how one of our most powerful tools, the digital world, is expanding into a new realm, the physical world. While until only recently “the real world” and “the cloud” seemed to be so different, we’re now seeing that there’s a merging of the two, and it will only increase in future.
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you a good time meaning and
thank you everybody it's my pleasure to be here with you all the Republican I 1st wanna has
come from Autodesk's has anyone heard of Autodesk's into some other show of hands any of you use our tools and just sort of curious we make software tools fucking click here it clicker clicker there we go sorry we make
software tools for people who make things our customers are the designers the engineers the architects in the digital designers to make much of the world around us skyscrapers buildings ships bridges parts machinery film and games the
including some of the most advanced things that you see on the planet and even stories about worlds beyond it's my pleasure to talk to you today about tools are relationship with tools and the shape of things to come for the past 3 and a half million
years we humans have made are tools and use them to make much of the world around us at the same time those tools and the things that we've created with them have also shaped us thank this is the 1st tool made by human
hands and is the human hand that was shaped by that stone ax we've always had this intimate interplay between are tools
and ourselves yes we created the sphere but the sphere also created in us a brain that gave us better eye hand coordination and also ability to think strategically enough to form a hunting parties as we've co-evolved were far tools they have shaped our bodies but they've also shaped our thoughts and our behaviors we started with
simple machines using knobs lovers as well as sorry knobs and levers as well as I 2 wheels to stack stones on top of each other which gave us the power to imagine our 1st types of buildings like the
pyramids and then eventually we produced mass produced steel as well as the rivets elevators cranes even the
drafting table and these new tools help us reimagine what buildings could be giving us the 1st skyscrapers and from there we made buildings that twist to the sky even buildings that go to the sky and then come back but there's 2 sides to every
tool the initially tools gave us new capabilities but ultimately they constrain our thinking we see the same drafting tools that once gave us those 1st skyscrapers also gave us
cars that look like this boxy and boring but you never when cars around us all just sort of melted this is triggered by adding new
tool new software that was able to model complex curves came online all at once and gave designers the power to have an expression in a totally new design language the rebel investment communication
Back then art thoughts in our conversations were literally tethered to to the wall but now in that same hand that 1 cell the
simple stone hand ax we hold a passageway to the
most powerful tool that we've ever created it the digital world the and today because a profound
changes in this digital world word another 1 of those moments where the capabilities of new tools are giving us the power to Imagen design and create things that we
never could before In this digital world that we've created were working in the realm of bits now free from the constraints of Adams free of the laws of the physical world as we create apps and programs and services in this power low world were enjoying all of its
flexibility and freedom were literally building castles in the sky think about the words that we use to
describe this other place cyberspace upload and the clout but for all of the drug activity that's going on up there that's not actually the big news because I'm
here to tell you today that that other world that parallel digital world is about to come crashing down around us you got to justice my clickers misbehaving the it's can come crashing down around us and make manifest in the
physical world around us this is an early strikes already and we see that wherever the digital world touches the physical world it affects sitting changes it in a very profound way think about how we do materialize the entire
entertainment industry and electrified the hospitality industry how it's all but vaporized the taxi industry wherever it something becomes computable it also becomes infinitely mutable we're going to
start seeing war digitization striking the world and we're going to move from building things to
compiling things digitization is going to transform our expectations for the entire physical world and how we design for it's going to change each of the things in the world
but only once we change our relationship with the tools that we use to build it the just like that Stonehand ax the computer mouse has both expanded but also limited our capabilities and our imaginations you see we've always been sort of stifled and limited by this need to push our
ideas through our fingertips and into our digital tools in fact up until now
if you couldn't tried to you couldn't fully ImageNet and you certainly couldn't build it in the real world we can't allow a creative imaginations to be limited in this way anymore the fact is we're going to have to
let go of our tools and the good news is that today we can there's a
new technology Gold generative design and with this approach we can tell the computer what it is that we want to achieve instead of drawing for it what we already know we give you an example say what I design something fun like the body for this quadcopter drum now I know it has to be light enough to support its own weight
and maybe carry a small payload like a camera or something generative design meets me at those goals
and uses algorithms to automatically synthesize geometry using just those
goals and constraints as input
generative up once given the computer those Goals I can step back and I could let it explore the entire solution space on its own creating millions of options that all meet my goals my criteria including ones that I never would have come up with all in the time that we've taken me to
draw just 1 that
by the way there's a reason why the drum body that computer created looks a lot like the body of a flying squirrel it's because the algorithms are designed to work in the
same way that are bones operate with the way that nature and evolution work this is the 1st time that we have the infinite expressibility of nature available to us for the 1st time
outside of nature form truly follows function we recently use this technology on a project with Airbus to explore the airplane of the future no still be a few years until something like this
plane is flying but we've already started
we made progress by using generative designed to redesign 1 of the components inside of the aircraft this partition panel shown here in pain and look what it designed a new generatively designed 3 D printed partition that
stronger than the 1 that flies today in the plane and yet only ways half as much Ch
this new bionic partition will fly in a 320 later this year so about creating the things that we design note robots i'd anything new they've been around for decades and the physical capabilities haven't really change very much what has changed is that lately we've been been going beyond the repetitive tasks that we've given the robots and we're exploring new ways of communicating and collaborating together with them were expanding the capabilities by connecting them up to
generative design and giving them the ability to do additive manufacturing and this gives an a capability that they've never
had before and to explore or that kind of space we teamed up with our friend an artist yours Lyman and his team at M X 3 days together we're going to generatively design and robotically print the world's 1st
autonomously manufactured British and
this bridge was designed by an algorithm guided by URIs and this summer will
hit print and the robots will begin building it across the canal all by themselves OK I talked about robot that computers and robots about thinking and acting in the world How are computers going to perceive the world the Internet of Things is a nervous system for the things that we
create are body 7 nervous system that tells us what's going on all around
us but the things we create don't yet have a nervous system so they have no idea what's going on around them it what if they did have a nervous system if the things that we create could actually sense what was going on they could prove themselves over time and to think more about that theory we teamed up with the stunt drivers guys make race cars for a living down in LA
called the Bandido brothers it we took their love for building record-breaking
cars and help them install and nervous system into 1 of those cars taking a race car in instrumenting it with dozens of
sensors and then we put a world-class driver behind the wheel and we push the car to its limits out in the desert using its new nervous system the car recorded everything that was happening to it all the forces that it was
subjected to and then we brought all that
real world data billions of data points we brought it back and put it into our generative design tool look where created it designed a bespoke chassis for that driver and those conditions on that track it's impossible for humans to do this kind of work alone and yet humans are capable of this when augmented by generative design
advanced robotics any digital nervous system Chen
so these technologies are already shaping our physical world I wanna talk to you now about another technology that's going to act as an accelerant across all of them Machine learning 60 years ago a clever programmer taught the machine had a big you at
tic-tac-toe and we all know that computers have gotten a lot smarter since then and in 1997 the smartest of them Deep Blue beat Garry Kasparov
at chess but that was still just a display of brute force computation power it wasn't until 2011 if things get really interesting rather than working from predefined recipes soon had to use reasoning to be this human
opponents at Jeopardy and then just a couple of weeks ago alpha go beat the best human
players at go a game so complex it has more possible moves than there are atoms in the universe
in order to defeat its opponent alpha go develop a sort of intuition about the game in fact at 1 point it's programmers didn't really fully understand exactly why it was doing what it was doing With step back for a moment take a look at the time frame underneath these
milestones you see that there's something exponential going on here it's very exciting In less than 1 human lifetime computers have been going from playing a simple child's game to mastering
a game respected as the pinnacle of strategic thinking
there's 2 things responsible for this acceleration 1st unprecedented degrees of parallelism due to GPU Smalltalk or in the cloud and the 2nd is that we've
actually taught computers to teach themselves the example of this thing about the classic Atari
video-game break out now how did you learn how to play break out probably
spending many long afternoons out of the sun trying to hone your strategy let me tell you how a computer learned the play break out the told only to maximize the
score up on top and it could twist this knob a computer learn the play break out better than any human ever had in just 1 nite how to do that like this it played in computer time playing millions of games in the course of the nite which meant it could learn faster on its own than we could ever teach it compare that to how we share what we know compare that to what we're doing here at this
conference today just because 1 of us is good at a skill doesn't mean we can make our neighbor good at that same scale but once 1
machine masters break out or any skill it could transmit it and share it perfectly with all the other machines they all master the
skill forever with computers get better
learning it's going to benefit and accelerate generative design because it would be woman notice are reactions to what it is that they propose and be able to incorporate are unspoken preferences into the design process AI is also going to give robots the ability to independently complete their tasks without dependence on us for explicit instructions and for the Internet
of Things AI is going to use that input from the new digital nervous system not just a sense the
world but to react intelligently to it I talked about computers getting smarter the something that and getting more
creative as powerful as computers have become you know we've only ever use them for that logical left brain kind of stuff in fact even when s sculpture or an artist or a writer is using a creative tool the creativity is only ever coming the inspiration from our side of the screen but now I think computers are really
poised to transcend that barrier and make the journey into the realm of human creativity in a way that goes back all the way to Plato's Theory of Forms play-doh said that there are 2 realities 2 distinct realms the realm of the physical which contains real concrete objects in the realm of the abstract which contains forms were ideal versions of those objects you know we could talk about this chair and that chair but to play-doh they're real they just different representations of 1 true ideal chair
computers are actually now starting to think this way the they're becoming able to grasp the fundamental essence of a thing once they understand the fundamental essence of a thing like a chair they're going
to be able to help us design better because we're going to have a shared bridge of meaning between the designer and the tool the fluency of meaning the inability to grasp the on embodied assimilate the
unexpressed to distill the fundamental essence of a thing that is what is going to make computers better creative partners and when I say creative I mean exactly that I mean to include the creative arts we saw how 1 computer went to video games school overnight I don't think it's unrealistic to believe
that a computer could also go to art school overnight in fact here's 1 that did it's studied Rembrandt and that it painted a brand new 1 it is so board games video games even painting computers are getting
better at human style capabilities intuition
generating hunches even making creative leaps another way to put it is say computers have always been like Mr. Spock but today the becoming a lot more like captain kirk
Spock is logical and brilliant but as we saw countless times on Star Trek that was almost never enough to really save the day In fact it was usually Captain Kirk who came up with the ultimate solution to whatever problem they were facing it was usually driven by hunch intuition
and creativity we're going to need that kind of unbridled imaginación to address today's biggest challenges fortunately for us computers are starting to develop human style capabilities
to augment our own so it's a can be like when computers to generate fresh insights on the round make independent creative leaps just like we do I
think it's going to fundamentally change our relationship with with tools in the design process in the past and for millions of years actually humans have
taken the role of the operator with our tools telling them exactly what to do and expecting them to do just
that and no more with things like generative design the role of the designer becomes much more like a curator allowing the generative process in the computer to suggest ideas and then we judge their suitability the going forward I think we're going to be more like meant worse to our tools coaching
them and providing them with experiences think about how any creative
professional really any of you in the room the hi you seek out constant stream of new challenging different experiences as a means of
continually growing or how any parent or teacher does the same forgot his child or her students
Ch in that same way I think we're going to have to do that kind of mentoring for our increasingly intelligent and creative
computers and I said at the beginning of the talk that we humans have shaped the
world moving forward I think we're going to shape the things that shape the world the question is what then will they create the world a large part has always been made by our tools but it's always
been made in the shape of our values the tools of our show true are going to give us infinite
expressibility so the real question is what values do we want to see expressed in the world for
me it I think we need to be considering values like going from constructing things to growing them from fabricating things to farming
them the the shifting our focus from craving obedience from our tools to valuing and encouraging their autonomy when move away from a
policy of of of extraction
to embrace and will shift from creating things that are disconnected and isolated to creating things are inherently connected and interrelated the I think we leave behind strict rigidity embrace and encourage fluidity thank
these are the values the qualities that we need to instill in our tools if we expect them to become more creative partners in the future and when I think about them and I think about the future I think I know what the future might look like I the shape of things to
come will be an expression of our values or
imaginations In our humanity the shape of things to come looks a lot like who we are thank you very much the
if so if there's any questions is raising the new mobile the guys who we'd teachers who didn't do and thank you for your talk and sincere in Germany the land and the country of Adorno and Horkheimer and the dialectic of enlightenment I'm you mean the left but this was not a rescue and sincere Merlin and in germany mom where um Adorno and Horkheimer and critical theorists is very important in talked about the
dialectic of enlightenment I'm not sure if you're familiar with the concept art review for me I'm having a really dialectic of enlightenment dialectic of enlightenment is likely roads so that mankind created technology yes and in alignment thinking of the positive side of technology has the flip side of that is the negativity of technology right and your talk is very optimistic yes and goes counter to this thinking about the dialectic of
enlightenment that like to speculate not to speculate that the through the negativity of what you've just presented
and the way they talk about nervous systems that when you're talking about sensors that
also in just data and see if users humanistic Model Ts of the body which is like
applied to technologies cure but if the here sort of that pricing outside the negativity died a dominant Horkheimer talk about so could you the sale
of that the negative side you know what I thought yeah
specific things account sure I do that on
purpose and the reason I do that is because I think that I'm in effect the stories we tell will those stories into existence and I believe that firmly profoundly so you know very well that the reason we all have cell phones in our hand is literally because of Star Trek because on Star Trek Captain Kirk was able to call the enterprise from his hand before we had any
such technology when that technology actually started to coherent and when it actually started to materialize we already knew what to do with it and we welcomed it to be true I think that the stories that we tell you have a power to manifest themselves in the careers that we pursue and the things that we put on the planet I think that the stories that we have today about the killer virus the zombies that a eating eating uh cities the apocalypse that's upon us I think they actually create that potentiality and I think that they free of uh condition us to welcome those sorts of realities I therefore believe that it's the job of technology in the job
of technologists like me to hurry up and get the alternative reality implemented as quickly as possible so we don't fall into those negative dystopias table questions please raise
your arms
moons mold all of all of them so things you think if we talk of do you talk you asked
us to to be mentors under I'm thinking you know society mentors our of people respect law of training and now through technology we can be or maybe all because can be mental asserts there yeah a guideline you can give us the I think that the and the
guy the from understand your question can
and how should we all be meant horses is that part of it and I tried to address that 2 words the the talk where I said that with increasingly powerful tools it's important that we actually consider which values we deploy as men tossed into the tools the interesting thing that I find is that so we're gonna have tools that we no longer learn or have to learn in order to use them were students start finding tools that
instead learn past and so what it is that we model and how we behave for them is going to be amplified into the world so I think in
some ways it may be encourages us all to grow up a little and actually to behave as we wanna see manifest in
the world over there and is there
the and the green guys coming fact and also wondering when
you talk about the game with computer and that that's still can I and don't 1 of the little that's them approach
or proven but then I thought that still it was a copy of something that already existed and I'm not quite sure of that lead from something that kids play and then really and strategic games for 4 of the smartest amongst us that that lead to war some creating something original and new and I don't know if that's really just a matter of time but you know and make it seems also logical that that's just the 1 direction it will go and they will come for certain and what makes you think that God God GM's circuit you just a couple more words what
makes me think that lot widely used assume that that he is
an the that will come because then I think that's really yeah and what this of the soul debate is all about also when you and the other guy I talked about the mentor and about said you will that being a really optimistic kind of image of its and
that it seems to me like it's like a happy and don't be afraid it will be something good because being a mentor is really something really um grown up here and and something and 2 like but I don't know if that's really just um you
know let's let's just wait for a couple of years and then we all the images of starts automatically so what makes you think that this will happen as you tell of I C and I think we need it
and the reason why is because as designers today the constraints that were operating under art the real constraints of a problem when I look around I get to meet many designers when I ask them what are the constraints around the problem it really turns out to be time money and patience right so it's the boss coming in and saying is you design done yet is it in budget right is it it's all due on friday and that is not at all the real parameter of the actual
design conversation but what we're pondering is 1 if we actually had a real design partner with us they could explore many more options and we could and it can go off and it could generate
all the answers to a problem what relationship would we then have with it it means that
as a designer we wouldn't be left to be drawing things we will be left even to be coming up with solutions we'd be left with properly identifying the problem and we have a conversation about what is the
real goal so what are the real constraints and I think that's the reason that designers going to design in the 1st place in large part and secondly given the things that we
have on the planet most of which are the alpha or beta of the real building we wanted to make with the real bridge that we want to make i Brealey rather understand the full consequences of our actions before we put them on the planet but I'm not sure that the computers would need us then still that the so why
would they take them um um a girl like me you don't have time and the budgets to learn from and why would I him into them I think that it would be interesting to
find a problem that you want to solve and call some this capacity in into applied to it I think you're your driven by some passion your driven by something you want to change and what I'm trying to convey is we now have the tools to do that kind of thing and to explore more deeply and more broadly than we ever have before it makes you more powerful hi
them I will take a leap into the futuristic vision and any plans of out desk to take over the space industry would generated
design as this will be highly demanded I'm I'm so I have a very hard time hearing them so they could the is there a community of it be like a diskette I read it to you 1
of this not less than here so that it's like the repeated is there any plans for out task to attack space industry with generated
designs as well as it will be yes highly demanding in the space industry yes absolutely so 1 of the things that's most
interesting about gender design that could make our parts components assemblies that actually perform extraordinary we wrote in strength versus rate which is critical for the space industry from were likely to suspend we have partners that we support already better exporting space they're going to the moon for example or partners Moon Express will be landing on the moon later next year from were helping them to design parts that go on that landed in terms of actual like uh going to space ourselves and for purpose of you knows of asteroid mining or space exploration or company alone does not have an interest in doing that we want support customers were passionate about the industry um I do have a little more of
a technical question for you OK can you hear me yes I can vary some
regarding the drone optimization problem that he showed in gender the line from from a mathematical standpoint well look at 2 D optimization problem and I start the same point I will normally end up the same local maximum or minimum where this some so how did you come up with medically with a different design solutions that he showed yes so the change the parameters and start a starting point or more the the goal that you have in mind what which did you right so it does what 1st is to
say that it doesn't Design Exploration to make sure
that it's not going into a local minimum right it may very well be a global minimum somewhere else so it has to sarcastically explore to answer your question sort of mathematically but I'm even better answer is that it's generating answers for parameters that I have not explicitly stated so material for example or cost for manufacturability or even kind of manufacture these examples that I was showing typically had been 3 D
printed but there's no reason generative design can be used for injection molding or our forecasting or for
milling or for other traditional techniques so what's important to know is that all of those different kinds of techniques can still be explored without having a set them 1st the way we do in
today's design process the
yes men the question was some of this
manufacturing processes had inherent
boundaries in them that we might represent 1 who have some so the casting whatever molding that those who actually things that the and we invented for ourselves that's right and so that the machine knows that that it has the use of things to its work in its equipment yeah but how can it actually find new solutions for that too the news new
solutions for different kinds of manufacturing name them so 1 of the things I find most
exciting is in the additive space so in additive manufacturing today what we mostly see
is making things all at the same material so yes you get a unique shape or a unique form and we could D print any form we want we're still just using 1 kind of material 1 the most promising avenues that ICT in manufacturing is using more than 1 material even 1 part because we're putting down material drop by drop if you want to think of it that way we have the possibility of putting a different drop of material at every point in space that is nearly impossible for humans to grapple with in terms of design we're never to be able to keep track of that possibility and that level of information it's it's perfect sofa Generative Design generative design
can very easily replace the mechanical hinge that I have on my glasses with a gradient material that goes from stiff to flexible the stiff all in 1 part so I think we're going to see a novel type of manufacturing arrive in the future at the same time I want to acknowledge that we already have manufacturing capability deployed
on the planet we have different manufacturing plants that are do injection molding and casting and knowing and whatever else the front-end design
process that feeds them could be improved to maintain design intent better and there are 2 I think you generative design is helpful in what we've already got thank you for the question it is here
here pounds and give time online if the question about flintiness because and you
talk only you focus on space on computer generated content and computation and design sometimes you compare computers nature on I missed some something on you spoke about construction what's about the construction and nature and so on seems a faulty construction since the knowledge base management really sensing you of course I found this in terms of system that's signed from credit letter later left counselors and you know super light emission here she gets recursive greater proportion 1 of the things I
love laments the most about the design and
manufacturing process today is as soon as things come off the back end of the conveyor belt in the manufacturing process there already dead we're making dead things as fast as we can they
don't change they don't modify themselves they don't have a life they don't do anything and in fact we don't really contemplate what that end point is or how it could reconnect I do think that the possibility for broadening the vision of the design process is now becoming available
what I would like to see is um maybe the next cell phone for example is not 1 with a better camera but it's 1 that is composed of all so maybe we're making things that keep taking mind what this lifetime looks like truly in the fullness of time in this gets a little
crazy but I really like to do is take the entire generative process and put it into the object itself and that looks a lot like life we're getting to the point where we were able to manipulate DNA to cause cells to perform different functions
cells actually are themselves computers and factories in 1 small units it is theoretically
possible that we can make a different kind of life for a life like object that modifies its behavior over time produces a different morphology and I think most importantly intersects with nature instead of trying to crush it thank you you
have this could have if we if we are manufacturing machines which are
more intelligence than us maybe and can do everything better than us why so that is she interested and make me more powerful and if it can make person's more possible who will be those persons when we have monopoly of people who control these machines if this and control at all you I am I don't know that
I have all the great answers to those questions I think actually that is part of the dialog that we've got would engage in my objective the show the
things that are actually coming and make sure that everyone is equally aware of them so we can have conversations that said I think
that the reason to be had reason I'm excited about this so why should the excitement with you is these
tools give us the power to understand the consequences of our actions before we undertake those actions and I think that's critically important when we've got diminishing natural resources rising cost of
energy and a whole lot of strife in the world if we could understand what might come next if we plan a project or what the long-term effects might be I think we can make better decisions so what I'm really showing us something that
allows us to make better decisions I don't know another way to there the describe a
delegate that power other than I wish it to be democratized for everyone to
have so we can all be participating in the process look a motor this question even applies so but talking a little beyond of of the boundaries of now in in the
physical characteristics of design do the generative design could be applied to concepts such as our social social understanding of fog stagnant social systems in some way up like for example the education industry for example is sort of reaching a plateau and there are several data points that can be got out of understanding what happens within personalities going within the school environment do you think a system such as generated design not
specifically that could be applied to sort of reform restructure our
social stagnant social social systems the art and have no idea of what that's how all the
high um I was wondering since you talked about the composable full names of all of the changes in all approach to how we handle resources and are limited amount of resources on the planet
is and you could see the genitive design comparible system applied to a more global approach to resource management and maybe even a shift in the sort of economic and underpinnings that lead us to a more um yeah
more unwholesome and more of future a future
oriented results management system a sort of global AI or computer based resource management system I think those things really happening
in their market proper mentorship the fact financial markets governed by these algorithms points to
that fact thank you the what where are we the
guy with the great teacher this yet how come I have seen some of your presentations and I'm interested in just talk about
uh we're entering the new H which is called the age of imagination um and really being this age of information know so my question to you is what put Europe like favorite project you always want to have all your was want to design in the future which is
it that the it's hard to pick 1 and honestly
but I can go on a number different angles I think the the the 1 that the projects that I'm probably most excited
about are the ones that eliminate the greatest amount of waste 1st so letting aside the exciting or exploration or experimental awe-inspiring ones just the 1 that's the the ones that stopped the waste the quickest are the ones that I think
inspire me the most them when I look across the building industry for example or the way that we build infrastructure um you know everything from airports roads 2 bridges to buildings and we
realize that just in the construction of it alone 30 % of the input goes to waste that to me is unconscionable and then if I think about the fact that buildings are designed without really a keen view of how they're going to be operated for 30 years and never monitored that's another opportunity to close the gap and eliminate more waste and I'd like to see those things happening 1st time
that stuff to say that there aren't other exciting and opportune things that we can go after but if organy get to that future I think we have to stop squandering it today thank you for the locus times for you talk
was quite interesting uh 1 thing I find missing from you platform for me as of it's computing follow after problems like you show the core and the main problem is not algorithms for having the tool
is like at that having the computing the possibility and since you accompanied its famous kind of to find yourself the cracked on the sole do you have any policy who you are giving you a softer you'll tools and you will have a moral obligation was like governments because you know some governments use your tools to make museums on us because others makes them to use to make the design jails safe today's knowledge generated design other possibilities any moral obligation policies in your company thanks yes I it probably goes
back to the company mission statement I showed you in the very 1st slide our mission is to help people Imagen design and create a better world not a more screwed up 1 so every 1 of us does have a moral obligation said the company that we exercise every day I
will tell you that I am a couple things related to specifics in your questions 1st of all the tools are shown here they only run in the cloud they absorb so much computing power requires so much computing power they're never going to run on a desktop or a laptop they're meant to be deployed across thousands to millions of machines and the
tools and the access that we grant are not heritable these tools can be pirated as our desktops offer would have been so it's very challenging for them to fall into the wrong hands we have a list of those governments in those countries for which we are forbidden to sell to and it wants very closely with our moral thinking and our moral obligations so we actually the better set of controls now with these tools that we've had historically in desktop software hi
and with generative design do you think it
makes my current technical design education redundant and its study of what skill set using the next generation of designers will need to re question
I don't think that from studying the way things have been done from the UK is ever is ever redundant I think it actually helps to understand the pathway and how we get 2 things it it
develops kind of a and intuition in one's own mind so I wouldn't so I would never take the pan out of a students-and from I think the connection is actually important in some way is going forward so I think the things to study
actually wanted becoming a lot more broad and rather than narrow and I think that what we can really bring to problems and we can bring to these tools is the breadth of understanding and I think those are the types of skills that the
most valued in education by
students and by the world moving forward so I would encourage people and when I speak to designers and typically tell them to go somewhere else when the come up up to me after a talk and say I agree
with every news everything you says that fantastic stop talking to me and find an area or feel that you disagree with and explore it thoroughly 1st of all I like to say
that I really like your positive outlook on the future combined with the methods that it still has to create yes but you've also
mention that in the financial sector algorithms are already of all managing most of the business right and that's especially this sector that serves as best as an example of how algorithms can destroy value because the due to optimize decisions of selling and buying in minutes uh
millions of wasted they'll how do the algorithms and how do we need to change the algorithms and asked to
create a better future I you know I'm I'm
a c t o the the T for technology I wish I were CP OK for philosophy um or maybe aspects or something I I I don't have that training to say what it takes for society to shift its values so that we all operating in the same direction and we're not looking for a short term returns for a exercising in growing our own power and wealth at the detriment of others I don't know how to align with the sorted values socially that's not in worry that that's not in my training I
wish it were true it's why I'm in this field and I'm not in that field but I
don't think that I would be successful either for myself or for the field effect for over there truthfully so I'm trying to
make their help where I can sorry for the common answer it so honest answer hello
and thank you for the talk i wanted to use all these questions because uh with food those with just the technology yielding
a cloud and with this release of of of people who will have access to it and who don't have don't you think that this is a limitation about who can ask questions to to doubt that middle and that it would be into we end up with much better out if more people had access it I know that with this architecture you can just make it open source and the 2 everybody on the computer that but maybe eating something like that shown as some more accessible that's in here and just allowing people from different places this today for example I think was an itself from a pattern space from putting a fossil they were able to ask
questions nobody from the west will be able to ask about how to help in making this
will be very of very a white affecting the design of
things I like your question our are you really asking about
inclusion which is also something that we value regarded as so I should let you know very sometimes Mercer toxicity
through artists who use their products who pays for them workers it should be known every student on the planet 680 million have access to all of our software for free that's pretty
important so already those people were young and making inquiries and really have I would hope a optimistic or at least possibility view of the future already have access to our software 2nd thing is companies that are of smaller size pre-revenue
etc. typically wind up getting breaks and access to our software for free or radically reduced price
it's become part of the way that artist makes its money is from the larger companies who already using design as a value generating element inside of the business you should also know that Autodesk has
several hundred million consumer uses of our consumer
products that we've made specifically for people who aren't professional designers in their day jobs but we have a need or desire for creative expression and we give those tools to
them often for free or as apps you might find on the App Store 1 to 3 D series thinker cat is a free or absent cost just a few dollars so it's always been our our design or our mission to include as many
people in the design conversation is possible in fact I think the more people that can participate in design the more robust the kinds of questions we can pursue
and the better more robust answers that we will manifest for think you just fill
1 follow up this idea of going to give people access to that kind of generality of other of any kind of small immediate access policies that students in this whole Nelson's yet so I would hope that just to be perfectly
clear that we haven't worked out the business model for exactly how would use infinite computing thought about being generative design it would be my hope tho that we've got a way for people to
come in on an on ramp and maybe there is some kind of our I you can't do everything right with the based tool which you can do some things and you could do meaningful things and then when you dedicate your profession or a product or whatever to generative design that's actually were were aligned in because we can agree that there's big value and we can participate in the value that you're reading so we've always tried to make that curve and I can I think will do the same thing for generative design so I think that's it thank you very
much for your answer is 25 that allows me all this thank you
blew them uh