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The toxicity of personal information in the "Big Data" age

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The toxicity of personal information in the "Big Data" age
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145
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188
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CC Attribution - ShareAlike 3.0 Germany:
You are free to use, adapt and copy, distribute and transmit the work or content in adapted or unchanged form for any legal purpose as long as the work is attributed to the author in the manner specified by the author or licensor and the work or content is shared also in adapted form only under the conditions of this
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When asked about their online privacy, most people think they got nothing to hide. With my talk, I want to show that this is probably not true. To do this, I'll show a series of experiments that demonstrate how easy it is to learn interesting and sometimes very private things about people by analyzing the data trails they leave behind. I will discuss the risk of permanent de-anonymization of user data and propose technical as well as societal strategies that we can employ to protect our privacy.