We are currently living in an era for Earth Observations that maybe 20 years ago we could not image. Petabytes and Petabytes of data are being created, having so much data it is a good problem to have but the next question is how we can make sure that the Data created it is really being used to solve the challenges we are facing on Earth. The Copernicus Program has given us the opportunity of having Open Data from a variety of diverse sensors but at the same time more and more companies are part of the New Space era in the one commercial companies are launching Optical and SAR satellites that are complementing the Open Data sources. In their daily job doing Partnerships in the industry, the presenter has the chance to work together with most of the New Space companies trying to find the best way to promote how we all can take advantage of all the data we have available from the Open Data sources and the Commercial sources, this can be optical data working together with SAR and how it can be a game changer in many future projects in Earth Observation. This presentation will go around how in the last few years there are more options to be able to build products helping to solve earth's challenges by taking advantage of the resources we have in the New Space Industry.