IOT is the new word that every developer and company talk about. But do we need all this? When is it too much? Alf-Egil has been caught by the IOT monster years ago and is now trying to escape. He has been involved in IOT technology his entire career and will also look at the good sides of IOT and how Norwegian companies have enabled this new trend. As the co-founder of Atmel Norway and Chipcon, and now a board member of Silicon Labs and the CEO Novelda he will look at the challenges for both large and small companies to establish themselves into the IOT business. Does IOT require a new young disruptive mindset, or will the old-school founders make it?