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Data Mining in the Closed-Loop CRM-Approach for Improving Sustainable Intermodal Mobility

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Title Data Mining in the Closed-Loop CRM-Approach for Improving Sustainable Intermodal Mobility
Alternative Title Smart Decisions: Data Mining in the Closed-Loop CRM-Approach for Improving Sustainable Intermodal Mobility
Title of Series First International Conference on Information and Communication Technologies for Sustainability
Author Gieselmann, Thees
Severith, Marcel
Wagner vom Berg, Benjamin
Gómez, Jorge Marx
License CC Attribution - NonCommercial - NoDerivatives 2.5 Switzerland:
You are free to use, copy, distribute and transmit the work or content in unchanged form for any legal and non-commercial purpose as long as the work is attributed to the author in the manner specified by the author or licensor.
DOI 10.5446/34498
Publisher Eidgenössische Technische Hochschule (ETH) Zürich
Release Date 2013
Language English

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Subject Area Information technology
Abstract Information and Communication Technologies (ICTs) are connected to issues of sustainability in many ways.

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