The talk will present the importance of non-textual information for scientific publishers. First we will give an overview of what are the perspectives of scientific publishers on research data and how they can add value to scientific publications. We will also show the industries activities in this arena over the last few years. Next we propose measures how publishers can further contribute and welcome a discussion with the conference attendees. In the second half of our talk we will show specific examples how Thieme is incorporating non-textual information into medical and chemical publications.